專案簡介：
以 2023 年 NBA 開季為題，延伸設計兩款面向不同市場的桌機版視覺 Banner。選擇聖安東尼奧馬刺與達拉斯獨行俠的揭幕戰作為視覺焦點，搭配具市場識別度的排版語言與標語，呈現不同區域視覺偏好的對比設計。
以 2023 年 NBA 開季為題，延伸設計兩款面向不同市場的桌機版視覺 Banner。選擇聖安東尼奧馬刺與達拉斯獨行俠的揭幕戰作為視覺焦點，搭配具市場識別度的排版語言與標語，呈現不同區域視覺偏好的對比設計。
創作亮點：
— 中國／東南亞版以紅金色系與數字主視覺強化節慶感與吸睛度
— 日韓版採深藍幾何構圖，搭配較多排版留白與簡約元素，營造冷靜俐落的設計調性
— 中國／東南亞版以紅金色系與數字主視覺強化節慶感與吸睛度
— 日韓版採深藍幾何構圖，搭配較多排版留白與簡約元素，營造冷靜俐落的設計調性
本案展現將相同主題內容轉譯為兩種不同市場視覺語言的能力，平衡整體美感與區域使用者期待。
Project Overview:
A banner series themed around the 2023 NBA season opener: San Antonio Spurs vs. Dallas Mavericks. Designed for two distinct markets, the visuals explore how regional preferences can shape layout, color, and messaging.
A banner series themed around the 2023 NBA season opener: San Antonio Spurs vs. Dallas Mavericks. Designed for two distinct markets, the visuals explore how regional preferences can shape layout, color, and messaging.
Highlights:
— The China/SEA version emphasizes festivity with bold red-gold tones and numeric visuals
— The Japan/Korea version features a cool-toned geometric style with breathable layout and simplified graphic language
— The China/SEA version emphasizes festivity with bold red-gold tones and numeric visuals
— The Japan/Korea version features a cool-toned geometric style with breathable layout and simplified graphic language
This project demonstrates adaptability in design localization—translating a single event into visually diverse outcomes tailored for different cultural and aesthetic expectations.